Are You Doing Seminars To Make Money?
Are You Doing Seminars To Make Money?
What's your purpose for doing seminars?
A colleague of mine does them to motivate people to self-improvement. She also has some books and tapes for sale. Another client of mine is a large financial services office, and they do them to generate new business. Another client of mine is an expert in men's attire and how to use that as a tool in business and in life to succeed.
If you are doing seminars to make money, I have a strong word of caution: don't expect to make your money from the speaking or seminar part - if you do, you're barking up the wrong tree.
Sadly, too many business people focus on "did this seminar make money" and that is to their detriment because that's not where the money is made.
So, where IS the money made, then?
The money is made in sales of your product, service, and your consulting fees - in other words, the real money is made after your seminar.
Dedicated to multiplying your income and success through seminar speaking -
David
What's your purpose for doing seminars?
A colleague of mine does them to motivate people to self-improvement. She also has some books and tapes for sale. Another client of mine is a large financial services office, and they do them to generate new business. Another client of mine is an expert in men's attire and how to use that as a tool in business and in life to succeed.
If you are doing seminars to make money, I have a strong word of caution: don't expect to make your money from the speaking or seminar part - if you do, you're barking up the wrong tree.
Sadly, too many business people focus on "did this seminar make money" and that is to their detriment because that's not where the money is made.
So, where IS the money made, then?
The money is made in sales of your product, service, and your consulting fees - in other words, the real money is made after your seminar.
Dedicated to multiplying your income and success through seminar speaking -
David
posted by David Portney at
8:16 AM
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