Public Speaking & Seminars Made Quick & Easy Part II
Yesterday you wrote out a stream-of-consciousness list of problems solved by your business, product, or service.
Now that you've had a chance to "sleep on it" do a final review.
Add to the list if new ideas come up.
Rearrange the list if you need or want to.
Don't spend forever on this, just get it done and don't try to make it perfect.
Now, next to each item, write the solution you provide to each problem. You don't need a lot of detail here, just a few bullet points for each problem you solve. You can also note any specific examples or case studies that illustrate in story-form how you've solved those problems for your past and current customers and clients.
Finish that up today, and I'll see you tomorrow for part III, and we'll begin to wrap this up..
David
Now that you've had a chance to "sleep on it" do a final review.
Add to the list if new ideas come up.
Rearrange the list if you need or want to.
Don't spend forever on this, just get it done and don't try to make it perfect.
Now, next to each item, write the solution you provide to each problem. You don't need a lot of detail here, just a few bullet points for each problem you solve. You can also note any specific examples or case studies that illustrate in story-form how you've solved those problems for your past and current customers and clients.
Finish that up today, and I'll see you tomorrow for part III, and we'll begin to wrap this up..
David
posted by David Portney at
10:55 AM
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