Seminar and Speaking Success: Don't Give Away The House
Seminar & Speaking Success: Don't Give Away The House!
Many beginning seminar speakers do too much at their seminars.
In their eagerness to be liked and gain new clients, they give away the house. In other words, they give away their services that they usually charge for. That's a big mistake!
For example, a financial advisor does a complete consultation and "financial makeover" hoping that person will become a client. Usually that person does not become a client, they're just pumping you for free info.
Yes, you want to (and should) demonstrate your expertise at your seminar, but don't become over-eager and give away the valuable services you usually charge for.
Don't give away the house!
See you tomorrow,
David
PS: would you like to have individual coaching and consulting for your seminar and speaking success with the president of the American Seminar Academy, David Portney? Click right here for more info or email David at David@SeminarAcademy.com
Many beginning seminar speakers do too much at their seminars.
In their eagerness to be liked and gain new clients, they give away the house. In other words, they give away their services that they usually charge for. That's a big mistake!
For example, a financial advisor does a complete consultation and "financial makeover" hoping that person will become a client. Usually that person does not become a client, they're just pumping you for free info.
Yes, you want to (and should) demonstrate your expertise at your seminar, but don't become over-eager and give away the valuable services you usually charge for.
Don't give away the house!
See you tomorrow,
David
PS: would you like to have individual coaching and consulting for your seminar and speaking success with the president of the American Seminar Academy, David Portney? Click right here for more info or email David at David@SeminarAcademy.com
Labels: Seminar and Speaking Success: Don't Give Away The House
posted by David Portney at
8:25 AM
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